Dalia Poleac is a trend spotter, investigator and idea generator, working mainly with the fashion industry. She studied fashion design at The University of Arts of Bucharest and then at Istituto Marangoni in Milan, followed by fashion management at the University of Antwerp.
Combining her knowledge of fashion design with consumer research and business information, she gives concept directions and explores new opportunities for brands and young designers worldwide. Her working routine is a complex process of gathering and filtering information by reading, traveling, observing, feeling and creating.
Her job is to generate innovative ideas driven by consistent data and real information. She would say she is a consultant and a system designer. Also, Dalia belongs to the young generation of talents expressing their artistic vision in a post internet era, experimenting with different mediums and working techniques. She uses her art to share contemporary messages, and her vision is built following a complex process of research, from conceptualism to minimalism to performance to object to feelings.
BRAND OR PROFESSION
Trend researcher & system designer